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Zapier alternatives: n8n vs Zapier vs Make

n8n appears in every list of Zapier alternatives. Here is where it actually beats Zapier, where Zapier still wins, and how Make fits between them.

Search for Zapier alternatives and n8n shows up in almost every list. That is fair, it is the closest thing to a direct replacement. What the lists usually skip is the part that decides whether switching is worth it: n8n asks you to understand the shape of your data in a way Zapier deliberately hides from you.

We build client automations on n8n every week, so treat this as biased but informed. The short summary of n8n vs Zapier is that n8n wins on cost at volume, on logic, and on control of your own data, while Zapier wins on breadth of connectors and on getting a non-technical person to a working automation the same afternoon.

The short version

Zapiern8nMake
Billing unitPer task, meaning each action step in each runPer execution, meaning one workflow run at any sizePer operation, meaning each module run
Self-hostingNo, cloud onlyYes, community edition is free on your own serverNo, cloud only
ConnectorsThousands of appsHundreds of nodes plus a generic HTTP nodeThousands of apps
Custom codeLimited code stepsJavaScript or Python in any step, npm packages when self-hostedLimited code steps
Branching and loopsPaths and a looping step, awkward past a few branchesNative branching, lists loop by defaultRouters and iterators on a visual canvas
Failure recoveryEmail alert, replay the runPer-node retries, error workflows, full input and output historyError handler routes, rollback directives
Learning curveLowestSteepest, you handle JSONIn between
Who it suitsLow volume, no technical ownerHigh volume, real branching, data that cannot leaveVisual thinkers who need more logic than Zapier

Pricing: per task versus per execution

Zapier bills per task, and a task is one action step that runs. A five-step Zap firing 200 times a month is about 800 tasks, because the trigger is free and the four actions after it are not. Add a step and the bill goes up every month from then on.

n8n bills per execution. One workflow run counts once whether it touches three nodes or thirty. That compounds in a specific way: Zapier rewards you for keeping workflows short, n8n rewards you for consolidating work into fewer, bigger workflows. The enrichment you would have cut from a Zap to save tasks, an extra lookup, a validation pass, a cleanup step, costs nothing extra on n8n.

The catch is that per-execution pricing punishes chatty triggers. A workflow polling every minute burns executions whether or not there was anything to do. Webhooks and sensible schedules matter more on n8n than they do on Zapier.

For what counts as one execution, and how to estimate your own volume before you look at a price, see n8n pricing explained.

Self-hosting and where your data sits

Zapier is cloud only. Every record that moves through a Zap passes through Zapier's infrastructure.

n8n can run on your own server. The community edition is free to self-host, so the cost becomes the machine plus whoever keeps it patched. For some businesses that is the entire reason to switch. A clinic, a law firm, or anyone under a data residency rule keeps customer records on a server they control instead of handing them to an automation vendor.

Self-hosting also means you own backups, upgrades, uptime and the credential store. If nobody on your team wants that job, n8n Cloud exists, and you are paying a vendor again, though still per execution rather than per task.

The learning curve

Zapier's model is: this happens, then that happens. Pick an app, pick a field from a dropdown, move on.

n8n shows you the data. Records arrive as items, a list of JSON objects moving from node to node, and you reference fields with expressions. That extra layer is why n8n can do things Zapier cannot, and it is also why a first n8n workflow takes an afternoon rather than ten minutes. Anyone comfortable writing a spreadsheet formula gets there. Someone who has never looked at a field name will need help.

This is the most common reason a move from Zapier to n8n fails. The tool is fine and nobody in the building can maintain it.

Logic and failure

Branching and loops

Zapier has Paths for conditional branches and a looping step for repeating over a list. Both work. Both get unwieldy quickly, because branches sit nested inside a linear editor and loops have caps on how much they will process.

n8n is a graph, so a branch is just a second line leaving a node, and lists are the native unit: a node handed 40 items runs 40 times without being asked. Anything shaped like "for each row, check three conditions, then update whichever system matches" is a short workflow in n8n and a fight in Zapier.

When a run fails

In production the interesting question is not whether an automation works, it is what happens the day an API times out mid-run.

Zapier emails you and lets you replay the run. n8n stores the full input and output of every node for each execution, retries a node on failure if you configure it to, routes errors into a dedicated error workflow that can post to Slack or open a ticket, and lets you retry a failed execution with the original input data. When you are working out why a billing sync stopped at 8am, that history is the difference between a fix and a guess.

AI steps

Both tools can call a language model. The difference is who holds the API key and what you can wire behind it.

Zapier ships AI actions and its own agent layer, tuned for jobs like summarise this email then draft a reply. Quick to set up, opinionated about how it works.

n8n has an AI agent node with tools, memory and vector stores as separate nodes you connect yourself. You bring your own model key, so you can point it at a locally hosted model when the data should not leave your network, and swap providers when pricing changes. More wiring, more control. If the job is "read the message, decide which of four things to do, then do it", that is where we build it.

Integrations: Zapier has far more

Zapier's connector library runs into the thousands. n8n's is in the hundreds, plus a generic HTTP node that can talk to any documented API.

For mainstream tools the gap barely shows. Google Workspace, Slack, HubSpot, Stripe, Airtable, Notion and the rest are covered on both. The gap is real in the long tail. If your business depends on one niche piece of software with a Zapier app and nothing else, check whether it has a public API before planning anything. If it does not, Zapier is your answer and this comparison is over.

Where Make fits

Make, formerly Integromat, is the third name on most lists and it sits between the other two. A visual canvas, routers and iterators for genuine branching, a large connector library, and a lower price per step than Zapier. It is still cloud only and still billed per operation, the same shape of bill as Zapier at a lower unit price.

Choose Make if you want more logic than Zapier allows without learning to read JSON, and you have no data residency requirement.

Stay on Zapier if

  • Your volume is low. A few hundred tasks a month costs less on Zapier than any server you would run.
  • Nobody on your team maintains infrastructure and nobody wants to start.
  • You depend on a connector n8n does not have, and that vendor has no public API.
  • Your automations are genuinely linear: a trigger, two or three actions, done.
  • It already works. A migration that saves twenty dollars a month and costs a week of attention is not a win.

Move to n8n if

  • Task count is the reason your Zapier bill keeps climbing.
  • You have started splitting one process across several Zaps to keep the step count down.
  • Customer data cannot leave infrastructure you control.
  • You want AI steps where you choose the model and can see exactly what it was given.
  • Someone technical, in-house or hired, will own the thing after it is built.

If the second list is you but nobody in-house is going to own it, the other option is hiring the build out, which is what we do as an n8n agency.

Not sure which of those two lists you are on? We build on n8n daily and we will tell you plainly when Zapier is the cheaper answer for your volume. Bring the workflow you are stuck on and we will map it out with you.

Book a 30-minute call